SALTO ÁNGEL
Salto Angel is a promotional website dedicated to the world's tallest waterfall, located in Venezuela's Canaima National Park with its 979 meters of freefall. The site captures the majesty of this UNESCO World Heritage natural monument through an immersive visual experience. Its goal is to position Angel Falls as an international tourist destination with a digital presence that matches its geographical and cultural significance.
Design — Web
The landing page opens with high-resolution aerial photography that fills the entire viewport, creating an immediate visual impact. Informative sections cover the Pemon history of Kerepakupai Vena, geographical data, and access routes from various points across the country. A parallax effect simulates the water descent as the user scrolls, reinforcing the sense of scale. Integration with interactive maps of the Gran Sabana allows visitors to explore the surrounding territory and tepuis.
Discovery
Brief · Stakeholders · Goals
Research
Benchmark · Users · Competition
UX Architecture
User Flows · Wireframes · IA
Visual Design
Tokens · Layout · Components